Using comprehensive research for a apparel company, we found that messages delivered between 9-11 PM significantly surpassed those sent during standard daytime, achieving one hundred fifty-two percent higher visibility.
Recently, a company director expressed frustration that his social media marketing was burning through massive amounts of riyals with little results. After analyzing his approach, I found numerous serious mistakes that are extremely typical among Saudi businesses.
After considerable time of using universal consumer categories, their enhanced regionally-appropriate division strategy generated a two hundred forty-one percent increase in advertising performance and a substantial decrease in advertising spending.
Recently, a apparel company contacted me after using over 150,000 SAR on online marketing with minimal returns. After revamping their strategy, we generated a dramatic improvement in advertising efficiency.
After partnering with three separate international agencies that failed to deliver results, my business finally hired a professional ThreeSixty Digital solutions marketing company Riyadh. The contrast in results was remarkable.
A few months ago, a merchant expressed that their email marketing campaigns were producing disappointing results with visibility below 8%. After executing the approaches I'm about to reveal, their visibility increased to 37% and sales grew by 218%.
Important methods featured:
- Metropolitan-centered segments beyond basic regions
- Neighborhood-level targeting
- Urban vs. rural distinctions
- International resident areas
- Traveler areas vs. native communities
For a high-end retailer, we developed a cultural segmentation methodology that uncovered multiple special traditional categories within their consumer base. This technique enhanced their promotion results by one hundred seventy-eight percent.
A few months ago, a store group spent over 200,000 SAR in conventional advertising with underwhelming returns. After transitioning just 30% of that investment to mobile marketing, they achieved a dramatic improvement in foot traffic.
Key segments featured:
- Value commitment scale
- Religious observance intensities
- Household composition distinctions
- Experience with international influences
- Geographical connection intensity